If You Want To Sell Things, Don’t Be a Marketer

The era of the store as media is upon us. - Doug Stephens, Retail Prophet With his eloquent delivery and...

11 Execs Embracing LinkedIn's Publishing Platform for Branding

Recently, LinkedIn opened its publishing platform to sixty thousand members so that they can post original content and share their...

Emotional Storytelling: 7 Ads That Did It So Well We Cried

Researchers at North Carolina State University recently analyzed 50 years' worth of hit songs in an attempt to "identify key...

9 Brands Doing A Lot in Just 6 Seconds

Vine is just over a year old and in that time we've seen lots of brands try (and sometimes fail)...

What's Hot at SXSW 2014

Whether this is going to be your first SXSW Interactive or your 20th (hard to believe SXSW turns 20 this...

9 Brands Using Instagram Video Right

When Instagram video was announced last year, it provided brands with a whole new way to market themselves and gain...

Here’s Why Your Online Marketing Doesn’t Work

With great power comes great responsibility. – Spider-Man The Internet doesn’t care about your marketing. Online pioneer John Gilmore once...

8 Truly Great Sochi Winter Olympic Ad Campaigns

Now that the Super Bowl is over, it’s time for the next big ad event of the year, the 2014...

The New Frontier in Engagement

It’s not rocket science. - Matt Kowalski, Gravity Last year I wrote about how page views are dead and the...

10 Interesting Selfie Marketing Campaigns

2013 was the year that "selfie" replaced "self-portrait" as the term for capturing an image of one's self, because in...